We like to work with brands that want to develop a short-form series of audio (or video) podcasts with the intent to leverage that content in multiple channels of the business.
For example, if you want to start a podcast but find the idea of doing a weekly one to be too draining or expensive, you may want to consider a limited series podcast instead.
This type of podcast can tell the stories of stakeholders in your business and real-world stories of your customers.
Think of it as your own Netflix show.
You can direct new customers to it as a way to heighten your brand’s trust and use it as an educational tool in the pre-sales process. Additionally, it can act as an opportunity to put your greatest customers in the spotlight.
The best part is that we’ll work with you to ensure that the podcast content reaches all of your major marketing channels such as your website, newsletter, social channels, and video platforms.
Get your podcast started with Bower Croft. Sign up for a free consultation to chat about your goals.
Are you the right fit?
Before we work together, you might want to consider these takeaways:
- Your brand currently invests in some form of content marketing
- You have some intention to repurpose podcast content across your channels
- You have considered a Call To Action metric that can be used as a North Star for your success
- You don’t want to produce a typical weekly podcast
- You want to stand out from the competition
Bower Croft vs other Podcast Production teams
Find out what makes us different, and why that matters to you.
Bower Croft’s founder, Matt Medeiros, has over a decade of experience creating podcasts, content marketing, and producing shows an audience wants.
We’ve found that most clients spend far too much time and money producing the same old content. Largely with lackluster results, little audience engagement, and a stakeholder breathing down your neck asking why you blew the whole budget trying to be Joe Rogan.
There’s nothing wrong with weekly podcasts, but for most brands, they need something more measurable and agile to satisfy the needs of the business.
Our process takes your audio and video content production to a whole new level. We’ll work with you to craft a plan to create short-form or limited series content that can meet the needs of your brand and audience.
A typical podcast production company wants to lock you in for long term agreements to maximize their earnings. Bower Croft’s laser focused process means you know the total cost of your investment. A beginning and end date. Content that is evergreen and reusable throughout all of your marketing channels.
Hire us to produce your your new short-form or limited series podcast.